If you run a salon, you know that your customers expect a
whole lot more than a haircut these days.
The same goes for spas -- where your customers are going to expect you
to do more than just give them a great massage. If you want to stand out ahead of your competition, you've
got to take things a step further.
You've got to make your customers feel pampered. You've got to make people associate your
business with luxury.
Luckily, scented towels can help you do it!
Infused with essential oils, scented towels can instantly
awaken your customers' senses.
And, with powerful oils like lemon and lavender, your customers can use scented
towels to soothe their skin, ease aching muscles, and even fight off a case of
the sniffles.
Best of all, though, you don't have to DO anything to take
advantage of a scented towel.
Since the good ones come pre-moistened and individually-wrapped, all you
have to do is hand them over. You
won't have to worry about soaking anything, infusing anything, or preparing
anything in any way.
But why use scented towels? After all, a good salon or spa can use a variety of things
to provide a more luxurious experience for its customers. What makes scented towels so great?
- They're a
great welcome gift
You probably already offer your customers something cool to drink
when they arrive, so why not offer them a refreshing scented towel, too? That way, they can cool off more than
just their mouths when they walk in.
They can even pick out a scent that gives their minds a little
pick-me-up, too. That way, they'll
be even more excited for their cut, color, manicure, or massage!
- They're a
great way to bid "bon voyage"
Want to put the perfect finishing touch on your
services? Hand each of your
customers a scented towel as they walk out the door. That way, they'll get to take a little piece of your salon
or spa with them -- and think of you when they use the towel to cool down in
the car, relax after a long day of work, or when they give themselves a little
energy boost during the kids' soccer game.
Want to put the perfect finishing touch on your
services? Hand each of your
customers a scented towel as they walk out the door. That way, they'll get to take a little piece of your salon
or spa with them -- and think of you when they use the towel to cool down in
the car, relax after a long day of work, or when they give themselves a little
energy boost during the kids' soccer game.
After all, you've probably worked very hard to create a
soothing and relaxing atmosphere in your salon or spa. By using scented towels as
"parting gifts", your customers can get that same soothing, relaxing,
luxurious feeling anywhere. It's
like giving them a way to "rescue" themselves from stress!
- They're
creative
Have you noticed that more and more salon owners are giving
customers head massages while they wash their hair, and that many spa owners
are handing out champagne and fruit while customers get their nails done? That's because those little
"extras" are a great way to show that your business goes above and
beyond to pamper its customers.
However, you should also strive to do little things that
your competition hasn't thought of yet!
Odds are the competitor down the street isn't handing out
complimentary scented towels. So,
if you do it, people will instantly remember you. And, if you heat up or cool down your scented towels (depending
on the time of year), people will be downright grateful for them! Your business will wind up being known
for going above and beyond -- and credited for thinking of creative ways to
make your customers feel special.
Want to kick the creativity up a notch? Customize your scented towels to match
your services! For example, if you
toss a few scented towels in the freezer, they'll feel great to people who have
just gotten out of a tanning bed or just finished up a hot stone massage. Or, heat them up and use them to open
pores up even further during a facial, or to massage hands before a
manicure. If you sit down and
brainstorm, you could probably think of all kinds of ways to tailor your
scented towels to your customers' exact needs!
- They're
impressive -- without being expensive
There are probably lots of things you'd like to do to make
your salon or spa feel a little more luxurious -- but simply can't afford. Luckily, scented towels don’t fit into
the "excessively expensive" category!
In fact, a good scented towel retailer will offer wholesale
discounts, so that you can get as many as you need, without breaking your
budget. That way, you'll be able
to fill your store room with them and ensure that none of your customers walks
away empty-handed. (And, as an
added benefit, since they're all individually-wrapped, you'll never have to
worry about them getting stale!)
Let's face it -- the money you're spending on champagne and
fresh fruit is way more than you'd ever spend on scented towels! These towels will be able to fit into
your budget, no matter what kind of bottom line you're working with.
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